The business problem is to support the commercialization and growth of the HCOS product lines through effective product marketing strategies.
Requirements
- Proficiency working with software programs including, Microsoft Office and Google suites.
- Experience in online advertising or social media marketing, a plus.
- Experience in retail industry, a plus.
- Proven track record for delivering high-quality presentation materials.
- Demonstrated capacity to communicate large-scale concepts.
- Ability to approach the day-to- day with both a product and client mindset.
- Eminently curious, with a high propensity for self-learning.
Responsibilities
- Lead product marketing strategy for portfolio while owning insights, analytics, and customer voice integration.
- Ensure every roadmap decision, campaign, and pricing strategy is grounded in market and customer data through the application of qualitative and quantitative and experimentation insight generation.
- Independently lead the design and execution of business cases, product or feature level revenue projections, or other decision analysis projects for a major product line.
- Define and execute go-to-market strategy for high complexity, multi-stage programs or portfolio-based solutions with executive oversight.
- Responsible for ensuring in-market timing is met for all initiatives for a product line roadmap.
- Contribute to ideation for roadmap and work with Sales leadership to review sales data and market validation data to assess potential impact of roadmap items.
- Communicate with stakeholders across multiple product lines and divisions for ‘solution-based products’.
Other
- Bachelor’s degree in business, marketing or a related discipline.
- 10+ years’ related work experience, preferably marketing media, digital or technical services for manufacturers or retailers.
- Ability to work collaboratively with others, inside and outside the organization, to accomplish objectives.
- Ability to communicate effectively with clients and stakeholders.
- Must have authorization to work in the U.S. without the need for employer sponsorship now or in the future.
