dormakaba is seeking a Product Marketing Manager to support the design and execution of marketing communications in the promotion of Farpointe’s range of RFID readers and credentials for electronic access control, driving a shift from product to solution selling
Requirements
- Proficiency with Adobe Creative Suite (InDesign, Illustrator and Photoshop) required
- Experience in HTML, CSS, JavaScript and PHP
- Background in market intelligence, competitive research, or customer insights
Responsibilities
- Assist in the creation and implementation of marketing campaigns across various digital and print marketing channels
- Collaborate with cross-functional teams to develop product messaging and positioning that resonate with target audiences
- Create compelling marketing materials such as brochures, datasheets, presentations, and website content
- Support the planning and execution of trade shows, conferences, and other events
- Builds and manages relationships with key stakeholders and business leaders, aligning on areas of focus and roadblocks that need to be overcome
- Identifies and evaluates disruptive trends and new technologies that could enable significant opportunities for growth
Other
- Bachelor's degree in Marketing, Graphic Design, or a related field
- A minimum of 2 years of relevant success as a creative customer-centric product marketer/brand manager or Strong Internship Experiences
- Excellent communication skills
- Desire to stay current with marketing trends and best practices