TMA Systems is looking to accelerate growth within its product portfolio by expanding its product marketing function and shaping its approach to go to market.
Requirements
- 7+ years in B2B SaaS product marketing-bonus if in CMMS, EAM, or related industrial tech.
- Demonstrated success launching products or major features and equipping GTM teams to hit revenue goals.
- Strong storyteller who can translate API calls, mobile offline sync, and AI alert scoring into “so‑what” value for non‑technical buyers.
- Excellent project‑management chops-able to juggle multiple launches and still sweat the details.
- Collaborative mindset; you can switch from a roadmap call with Engineering to a customer reference interview without skipping a beat.
- Experience with AI, IoT, mobility, and ESG trends
- Experience with CMMS/EAM systems
Responsibilities
- Run win/loss, persona, and competitive research to nail the pains of facility, clinical‑engineering, and operations leaders in our core verticals.
- Track CMMS/EAM trends-AI, IoT, mobility, and ESG-and feed insights to product and sales.
- Craft clear, differentiated messaging for WebTMA, Eagle CMMS, MEX, EQ2 HEMS, and new modules (e.g., alert prioritization via Virtual Facility) that ladders up to TMA’s “right‑fit, future‑proof” brand promise.
- Keep the story tight across website, datasheets, demo scripts, and analyst decks.
- Own the quarterly briefing schedule with major analyst groups (Gartner, IDC, Verdantix, etc) and work with internal teams to ensure that our capabilities, value, and key differentiators are clearly articulated to the analyst community
- Build and refresh battlecards, one‑pagers, and other product focused content as needed.
- Develop go‑to‑market plans for new modules, product enhancements, and integrations.
Other
- Bachelor’s in Marketing, Business, Communications, or equivalent.
- Collaborative mindset; you can switch from a roadmap call with Engineering to a customer reference interview without skipping a beat.
- Excellent project‑management chops-able to juggle multiple launches and still sweat the details.
- Strong storyteller who can translate technical concepts into “so‑what” value for non‑technical buyers.
- Ability to work with internal teams to ensure that our capabilities, value, and key differentiators are clearly articulated to the analyst community
