Daxko is looking to shape how their brands show up in the fitness, health, and wellness industry by turning insights into strategy, strategy into action, and action into measurable success.
Requirements
- Proficiency in Salesforce and a solid understanding of market research concepts and JTBD/ODI methodology.
- 5+ years of marketing experience, with a strong focus on strategic planning, brand management, or product marketing.
- Exceptional communication, analytical, and organizational abilities.
- Strong collaboration skills and ability to work effectively across teams.
- Proven ability to meet deadlines, manage competing priorities, and deliver exceptional results.
Responsibilities
- Become an expert on Daxko’s markets—understanding competitors, influencers, and target audiences inside and out.
- Lead market research initiatives that uncover key industry trends, customer needs, and new opportunities.
- Develop and execute annual intelligence strategies designed to position Daxko for complete market ownership.
- Translate insights into actionable assets, reports, and recommendations that empower our Brand Managers and go-to-market teams.
- Support go-to-market strategies across Daxko Exchange, partnerships, and corporate offerings.
- Create compelling presentations and reports for our Board of Directors and Senior Leadership Team.
- Develop bold strategies that WOW* the market and elevate our brand presence in the health and wellness space.
Other
- Bachelor’s degree preferred.
- A strategic thinker who thrives on turning data and insights into clear, actionable plans.
- A strong communicator who can craft compelling narratives and persuasive proposals.
- Passionate about the fitness, health, and wellness industry and excited to help Daxko lead within it.
- Comfortable juggling multiple projects and priorities in a dynamic environment.
