NICE Actimize is seeking a Product Marketing Manager to drive product adoption, go-to-market success, and alignment between product, engineering, marketing, and sales.
Requirements
- Experience with anti-money laundering, anti-fraud, KYC, IDV solutions preferred
- Experience with product marketing concepts such as buyer-persona targeting and value-based content creation
- Knowledge of AML or Fraud solutions
Responsibilities
- Works with cross-functional teams to assess the market and execute GTM strategies and lead generation campaigns
- Partners with Product Management, Engineering & Sales solution messaging and positioning
- Translates technical features into customer value via compelling storytelling
- Leverages knowledge of AML, fraud, and financial crime solutions to inform messaging and content creation.
- Develops and maintains sales enablement tools, including sales training and go-to-market collateral, including case studies, collateral, and blogs
Other
- Minimum of 4 years of experience in product marketing, product management or an adjacent function in B2B SaaS for financial services
- Minimum BS/BA degree
- Proven ability to collaborate effectively across teams and manage multiple tasks and projects simultaneously
- Excellent written & verbal communication
- Excellent presentation skills
