Upstart is looking to solve the problem of expanding access to affordable credit to millions of Americans without access to it, by leveraging AI lending marketplace and partnering with banks and credit unions.
Requirements
- 5+ years in product marketing, growth strategy, or a similarly strategic role—preferably in fintech or a high-growth tech environment.
- Proven ability to drive large, cross-functional projects forward in ambiguous, high-stakes environments.
- Exceptional communication and influence skills across all levels of an organization.
- Experience distilling complex competitive landscapes into clear, actionable strategies.
- A strong understanding of full-funnel marketing—across paid, lifecycle, and owned—and how to orchestrate them for business outcomes.
- A bias for action, high agency, and the ability to push things over the line.
Responsibilities
- Partner with cross-functional leads to execute company-wide growth initiatives that reimagine how we package and distribute our products.
- Develop and lead bold, omnichannel growth programs for Personal Loans, including geo-targeted and segment-specific initiatives.
- Own and scale our competitive intelligence function—synthesizing insights into recommendations that shape positioning, product direction, and growth strategy.
- Identify and prioritize high-leverage growth opportunities through deep analysis of customer behavior, product performance, and competitive moves.
- Influence roadmap decisions by championing the voice of the customer, market trends, and white space opportunities.
- Test and learn your way into bold ideas—designing iterative experiments that de-risk big bets and uncover scalable paths to growth.
- Deliver tight positioning and GTM strategies for emerging growth opportunities, including new distribution models or bundles.
Other
- Travel Requirements - As a digital first company, the majority of your work can be accomplished remotely. The majority of our employees can live and work anywhere in the U.S but are encouraged to to still spend high quality time in-person collaborating via regular onsites.
- Time Zone Requirements - This team operates on the East/West Coast time zones.
- Equal Opportunity Employer - We are dedicated to ensuring that underrepresented classes receive better access to affordable credit, and are just as committed to embracing diversity and inclusion in our hiring practices.
- Reasonable Accommodation - If you require reasonable accommodation in completing an application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please email candidate_accommodations@upstart.com
- Degree Requirements - Not specified
