Meta is looking to solve the problem of commercializing its smart glasses and AR business in the vision insurance channel and prescription (Rx) commercialization
Requirements
- In-depth knowledge of vision insurance across multiple providers
- Experience with insurance formulary management and provider network strategies
- Experience analyzing data and translating to insights that support product development and go-to-market strategies
- Experience leading implementation of complex product or service offerings
- Experience working with technical partners to translate between technical and consumer languages
- Experience collaborating with external vendors and partners
- Interest and understanding of Virtual and Mixed Reality
Responsibilities
- Lead the definition and execution of vision insurance strategy and relationships for Meta’s wearables’ business
- Define the value proposition for insurance providers to enable member access to Meta’s products using insurance benefits
- Manage Meta’s product status under different formulary scenarios and in- vs. out-of-network provider conditions
- Influence product development and support a case for business investment by synthesizing, analyzing, and implementing learnings from customer feedback sources
- Create go-to-market (GTM) strategy to drive product adoption & engagement
- Manage prescription data and analytics with internal and external partners, and uncover actionable insights to drive access and adoption in existing and new channels
- Serve as the subject matter expert on prescription wearer and channel needs and mindsets
Other
- 7+ years of experience in product marketing, product management, management consulting, business strategy in vision correction and/or eye health fields
- Bachelor's degree
- MS/MBA degree (preferred)
- Experience building partnerships with cross-functional teams, and shaping product roadmaps and go-to-market strategies
- Experience working in a fast-paced dynamic environment, identifying and escalating issues early and often