Lendio is looking for a Product Marketing Manager to own the go-to-market process for their SaaS product lines, Lendio Intelligent Lending and Lendio Embedded Marketplace, aiming to make a significant impact on B2B products.
Requirements
- 4+ years of experience in product marketing or relevant roles.
- Analytical and data-driven, with a knack for turning insights into action.
- Experienced in a fast-paced environment, with a demonstrated ability to handle multiple responsibilities and thrive in ambiguity.
- Experience with new product launches, SaaS products, or within the financial/small business industry is a plus.
Responsibilities
- Define and evolve our SaaS messaging and value propositions.
- Develop and maintain go-to-market strategies, working cross-functionally with Product, Marketing, Business Development, and executive leadership.
- Create and execute go-to-market campaigns in partnership with our Growth team.
- Build and maintain release roadmaps for our B2B product lines, including key product milestones and GTM campaigns.
- Create compelling sales enablement content to support our business development and partnership teams.
- Partner with product teams to help shape product development based on market needs and customer feedback.
- Work directly with customers during product implementation, using insights to drive scalable solutions.
Other
- Extremely motivated, results-oriented.
- Self-starter with a "whatever it takes" attitude who thrives in a fast-paced, high-pressure environment.
- Strategic thinker who loves working at the intersection of product, marketing, and customer experience.
- Hands-on, strategic thinker who isn't afraid to dive deep into the details and tackle a variety of tasks.
- Strong communicator who can build trust and drive consensus across multiple teams.
- Confident self-starter who can work autonomously but also collaborate effectively with cross-functional partners and leadership.
