Medline Industries, LP is looking to support the execution of marketing initiatives for the UNITE Foot & Ankle product portfolio by assisting in the development and coordination of product and brand marketing materials and digital content.
Requirements
- Highly Proficient in Excel, PowerPoint required
- Ability to translate technical information into marketing messages/projects
Responsibilities
- Assist in the development and coordination of product and brand marketing materials and digital content.
- Collaborate with product development engineers, marketing team, and sales team to develop instructional surgical videos, surgical technique PDFs, product animations, product literature, advertising campaigns, press releases, presentations, and sales training materials
- Present clinical and technical product information and facilitate product demonstrations with surgeons, sales reps, and customers both in-person and virtually, including surgeon customer visits, product development labs, cadaver labs, courses, conferences, rep training meetings, and sales meetings
- Create content for the website, mobile app, and social media (LinkedIn and Instagram)
- Organize, track, and report on the status and budget for all marketing projects
- Serve as a subject matter expert to execute marketing projects and facilitate marketing events
- Assist sales reps and managers with customer inquiries regarding product positioning, competitive comparisons, and overcoming objections
Other
- Bachelor’s Degree
- At least 2 years' experience with Product Management, Marketing, Business
- Excellent Organizational, Presentation, Planning, Communication, Analytical, Computer, and Follow-Up Skills
- Willingness to travel up to 20%
- Previous experience in HealthCare or Clinical Setting
- At least 2 years’ experience in the orthopedic implant marketing or product management—foot and ankle or extremities preferred
- Excellent Strategic Tool-Kit
