IQGeo is looking to drive customer growth by enabling sales and channel partners to effectively communicate the unique business and technical advantages of their software products and solutions to the utility industries.
Requirements
- Product marketing or product management experience with enterprise software
- Launch enterprise software solutions with digital marketing campaigns
- Competitive and market analysis
- Technology positioning
- Business development
- Partner program support
- Understanding of enterprise software development lifecycle
Responsibilities
- Coordinate the market launch of new and updated software products
- Promote products through marketing activities and campaigns
- Work with sales and marketing teams to evangelize utility products internally and externally
- Create external marketing collateral
- Measure and optimize the buyer journey as it relates to product feature adoption and usage
- Conduct market research and competitive analysis
- Understand and position how products are being used in specific markets
Other
- Experience working within the electric or gas utility industry
- Experience creating high-quality marketing collateral and sales enablement resources
- A passion for technology and the ability to translate this into compelling product stories
- Effective communicating with global teams, juggle multiple priorities, deliver on objectives
- 5+ years working in the utility industry
