Protiviti is looking to hire a Product Marketing Senior Manager to lead their Product Marketing Program, driving market visibility for their value propositions as they expand their unique capabilities.
Requirements
- Strong understanding and hands-on experience with AI in marketing (e.g content generation, analytics)
- Expertise in digital marketing, personalization, Marketing Technology (MarTech), omni-channel engagement, e-commerce and creative design
- Proficiency with Microsoft Copilot, MS Excel, MS Teams, Word, PowerPoint, Salesforce, and Workfront
Responsibilities
- Develop marketing strategies that build brand awareness, credibility and engagement across Protiviti’s target audiences.
- Deliver cohesive messaging and optimize ROI on marketing investments.
- Collaborate with marketing and technology partners to scope marketing agreements.
- Ensure internal and external stakeholders, including alliance partners, work together to drive messaging to market.
- Partner with practice leaders to create and execute consistent go to market strategies.
- Work with Editorial, PR, Creative and Social Media teams to launch impactful campaigns promoting thought leadership and offerings.
- Craft tailored messaging relevant to industry and buyer audiences.
Other
- Ability to articulate and align stakeholders on marketing strategies and tactics
- Collaborative mindset with the ability to integrate strategies across dynamic teams
- Excellent project management and multitasking skills.
- Creative storytelling and writing skills to simplify complex concepts
- High attention to detail and commitment to quality
- Strong communication skills across digital, social, video, in-person and print media
- Proven teamwork and leadership capabilities
- Strategic thinking and creative problem-solving
- Passion for inspiring and empowering others
- Willingness to travel for meetings, conferences, etc.
- 8+ years of marketing experience with a track record of results
- Strong background in sales, go-to-market strategy, product development or software resell, partner management, and digital marketing
- Bachelor’s degree, preferably in Communications, Marketing, Business Management, Journalism, or related field
