Amazon Advertising is looking to drive measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs by leveraging Amazon’s innovations and insights to find, attract, and engage intended audiences throughout their daily journeys.
Requirements
- 2+ years of programmatic advertising experience
- Experience with Excel
- Experience analyzing data and best practices to assess performance drivers
- Experience in omni-channel marketing, search engine marketing or search engine optimization
- Experience in e-commerce or online advertising
- Experience (technical and operational) with multiple domain areas of programmatic advertising technologies (DSP, RTB, bid shading, machine learning optimization, ad verification, ad tracking, ad attribution, etc.)
Responsibilities
- Owning the relationship with programmatic traders, engaging with them to understand their needs and blockers
- Providing services such as onboarding, trade desk support plans, feature training, continuous product usage consultation, and industry best practices
- Analyzing and interpreting data to identify improvement areas, root causes, and formulate enablement and adoption recommendations
- Driving the evolution of Amazon DSP by assisting customers with product beta participation, capturing customer feedback, and collaborating closely with cross-functional Amazon teams (Product Management, Engineering, Analytics, and Specialists)
- Conducting deep dives to quality check campaign set-up, campaign performance monitoring, providing optimization recommendations, reviewing defect ticket trends to find opportunities for training, analyzing customer satisfaction surveys, and owning internal requests for onboarding new customers
Other
- Bachelor's degree in marketing, communications, or equivalent work experience
- Fluency in English
- Organizational skills including prioritizing, scheduling, time management, and meeting deadlines
- Proficient oral and written communication skills with ability to establish credibility with technical and non-technical business owners
- Ability to work with customers and internal teams to drive adoption of Amazon technologies