Chase Auto Finance team needs to design, develop, and execute code to define customer populations for marketing and servicing campaigns, requiring extraction and processing of large volumes of customer and account data.
Requirements
- Teradata, Snowflake or Oracle databases
- Writing macros and functions
- Automation in SAS coding platforms using Control-M automation schedulers and processors
- Excel functions including Count, Sum, and Aggregation, and Pivots for Business reporting
- Creating documentation for audits and business requirements, and presenting them in front of stakeholders and management
- SAS coding and Unix Scripting to develop marketing programs in SAS Viya for emails, direct mails, Digital Ads, Atm ads and Calling lists
- Conducting controlled experiments and A/B Tests
Responsibilities
- Design, develop and execute code to define the customer population to be targeted in servicing and marketing campaigns.
- Develop code based on the technical specification to extract and process large volumes of customer and account data.
- Gathering marketing requirements, and executing the campaign to create marketing deliverables via email, direct mail, ads and others.
- Guide the Marketer, Business Analyst, and other less technical campaign resources on ways to design complex audience selection.
- Represent the audience management team as a SME (Subject Matter Expert) in stakeholder meetings.
- Represent the Audience Management area in technical meetings with IT and other departments.
- Adhere to the department's code development and documentation procedures.
Other
- Bachelor's degree in Electronic Engineering, Information Systems, Computer Science, Business Analytics, Mathematics, Statistics, or related field of study plus 5 years of experience in the job offered or as Quant Analytics, Lead Consultant, I. T. Analyst, or related occupation.
- Master's degree in Electronic Engineering, Information Systems, Computer Science, Business Analytics, Mathematics, Statistics, or related field of study plus 3 years of experience in the job offered or as Quant Analytics, Lead Consultant, I. T. Analyst, or related occupation.
- Audit processes for marketing.
- Provide ideas for global process improvements to increase department efficiency.
- Communicate impacts on business partners.
