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Senior Associate, Marketing Data Scientist (HH)

Humana

$117,600 - $161,700
Oct 20, 2025
CO, US
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Humana's Home Health business needs to improve care delivery, member engagement, and operational efficiency by analyzing data across marketing and clinical touchpoints to inform strategy and performance.

Requirements

  • 3+ years of demonstrated proficiency in SQL, Python, or R for data analysis and modeling
  • 3+ years, strong experience with data visualization tools (e.g., Tableau, Power BI)
  • 3+ years of experience with setting up causal inference experiments
  • Use mathematics, statistics, modeling, business analysis, and technology to transform high volumes of complex data into advanced analytic solutions
  • Experience in developing, maintaining, and collecting structured and unstructured data sets for analysis and reporting
  • Be able to create reports, projections, models, and presentations to support business strategy and tactics
  • 3+ years and knowledge of predictive modeling and segmentation techniques

Responsibilities

  • Analyze member engagement, campaign performance, and operational metrics for Home Health services
  • Leverage dashboards and reports to provide visibility and insights into key KPIs
  • Conduct deep-dive analyses to uncover trends and opportunities
  • Ensure data quality and maintain documentation for repeatable insights
  • Translate complex data into clear, actionable insights
  • Mines, cleans and analyzes data from company databases and external data sources to build prediction of marketing goals, report on campaign performance over time by each channel.
  • Use predictive modeling to bring insights into Humana member experiences utilizing Regression, Random Forest, XG Boost models, clustering, text mining for revenue generation, and other business outcomes.

Other

  • Collaborate with marketing, clinical, and strategy teams to align analytics with business goals
  • Bachelor's degree in data analytics, Pharmacy, Business, healthcare, related quantitative field OR 3–5 years of data analytics or data science experience
  • Experience in home health or post-acute care analytics
  • Familiarity with healthcare compliance and privacy standards
  • Master’s degree in a quantitative or healthcare-related field