Humana is looking to solve business challenges in pharmacy marketing and operations by leveraging advanced analytics to drive strategic decisions, improve member outcomes, and optimize pharmacy engagement.
Requirements
- 3+ years of demonstrated proficiency in SQL, Python, or R for data analysis and modeling
- 3+ years, strong experience with data visualization tools (e.g., Tableau, Power BI)
- 3+ years of experience with setting up causal inference experiments
- Experience in developing, maintaining, and collecting structured and unstructured data sets for analysis and reporting
- Be able to create reports, projections, models, and presentations to support business strategy and tactics
- 3+ years and knowledge of predictive modeling and segmentation techniques
- Experience with Snowflake/ Databricks
Responsibilities
- Conduct advanced analyses to evaluate pharmacy marketing campaign effectiveness and member behavior
- Leverage dashboards & reporting tools for marketing leadership and stakeholders
- Mines, cleans and analyzes data from company databases and external data sources to build prediction of marketing goals, report on campaign performance over time by each channel.
- Develop custom machine learning models such as segmentation, multi touch attribution, churn models etc.
- Use predictive modeling to bring insights into Humana member experiences utilizing Regression, Random Forest, XG Boost models, clustering, text mining for revenue generation, and other business outcomes.
- Conduct a power analysis, do hypothesis testing, develop marketing A/B test design, support implementation of the tests and present the statistical findings of the test to our business partners.
- Develop processes and tools to monitor and analyze model performance and data accuracy.
Other
- Bachelor's degree in data analytics, Pharmacy, Business, healthcare, related quantitative field OR 3–5 years of data analytics or data science experience
- Collaborate with cross-functional teams to align analytics with strategic goals
- Translate complex data into clear, actionable insights
- Familiarity with HIPAA and healthcare compliance standards
- Marketing experience a plus