Array is looking to solve the problem of providing data-driven insights to improve user experience and drive higher conversion rates in their financial innovation platform.
Requirements
- SQL
- Python
- R
- Data visualization tools
- Experience analyzing consumer front-end data to identify barriers to conversion and drive improvements
- Familiarity with optimizing consumer funnels, focusing on onboarding and application flow enhancements
- Strong understanding of how B2B and B2C elements intersect in a B2B2C environment, recognizing related constraints and impacts
Responsibilities
- Provide ongoing technical problem-solving and data analysis to support business needs effectively
- Analyze user behavior data to pinpoint areas of improvement in consumer onboarding and conversion flows
- Provide insights to inform product decisions that enhance front-end user experience and increase conversion rates
- Support the product team by identifying and quantifying opportunities for optimization in the B2B2C funnel
- Collaborate with product managers to measure the success of initiatives related to consumer engagement and acquisition
- Track and report on conversion metrics, CAC, and ROI, offering recommendations to improve performance
- Use data-driven insights to help minimize ad spend while maximizing organic conversions
Other
- An advanced degree in computer science, statistics, mathematics, or a related field
- A minimum of 10 years of professional experience in data analysis, with a strong track record of delivering impactful solutions
- Ability to work on complex tasks with some ambiguity
- Ability to collaborate with the CEO, product managers, and senior leadership
- Full medical, dental, and vision, premiums covered at 100% for full-time employees and 70% for dependents
- Unlimited PTO and sick leave + 14 company holidays to encourage a healthy work-life blend
- 100% 401k match up to 4% with immediate vesting
- Generous and competitive parental leave for all parents
- Diversity, equity, and inclusion foster collaboration, comfort, and confidence
