The company is looking to support the acquisition strategy of one of the fastest-growing e-commerce businesses in the US by extracting insights and shaping success through data-driven decision making. They aim to build capabilities for a fast-growing US food brand and champion a data-centric approach to marketing and digital product operations.
Requirements
- Advanced proficiency in SQL and Python, with hands-on experience building data pipelines, performing marketing mix or attribution analyses, and applying statistical learning techniques (e.g., regression, causal impact, or predictive modeling)
- A strong grasp of marketing performance metrics you understand acquisition funnels, channel ROI, incrementality, and can connect data directly to marketing strategy and customer value.
- Proven skill in data storytelling and visualization, using tools like Tableau or Power BI to turn complex marketing performance data into clear, actionable narratives.
- Demonstrated ability to leverage AI tools and frameworks (such as Gemini, ChatGPT or predictive modeling libraries) to accelerate analysis, generate insights faster, and automate repetitive tasks.
- The ability to influence cross-functional teams partnering closely with marketing, finance, and product stakeholders to align insights with business goals.
- 4+ years of experience in marketing analytics or a highly analytical role focused on growth, measurement, or optimization ideally in a high-growth or start-up environment.
Responsibilities
- Complete proactive analysis of performance & brand marketing data to identify gaps and opportunities for KPI improvement (acquisition, CACs, brand awareness, LTV, etc.), and work with channel managers to implement insights and push initiatives forward.
- Analyze customer data to identify pain points and opportunities in the customer journey, helping to determine customer segmentation and personalization strategies.
- Actively support the marketing annual strategic planning process, from analysis to storytelling.
- Play a key role in driving the insights generated by the analytics team to tangible action and projects adopted by the rest of the marketing team.
- Be a leading voice for the analytics department, supporting the broader US marketing team in understanding new metrics and teaching foundational analysis skills.
- Work with other analytics departments, driving cross-team collaboration, best practice sharing, and insight generation.
- Work collaboratively with data engineering, business intelligence and data science, to provide effective and high impact insights to drive business performance.
Other
- Results-oriented - You love transforming data into meaningful outcomes
- Gritty - When you encounter obstacles you find creative solutions
- Intellectually curious – You love to understand why things are the way they are, how things work, and challenge the status quo
- A team player – You favor team victories over individual success
- A structured problem solver – You possess strong organizational skills and consistently demonstrate a methodical approach to all your work
