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Senior Data Scientist - Customer Analytics & Measurement

Staples

Salary not specified
Dec 24, 2025
Framingham, MA, US
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Staples is seeking a Senior Data Scientist I to lead high-impact work in customer segmentation, personalization, experimentation, and omnichannel measurement, including multi-touch attribution (MTA), to drive measurable customer and revenue impact.

Requirements

  • 7+ years experience in Data Science, Analytics Engineering, ML Engineering, or related roles.
  • Strong foundation in statistics, probability, experimental design, and causal inference.
  • Demonstrated experience with customer analytics, including segmentation, personalization, or marketing measurement.
  • Hands-on experience designing and analyzing experiments and observational studies in real-world business settings.
  • Proficiency in Python and SQL.
  • Experience deploying models into production.
  • Experience in retail, e-commerce, or consumer-facing businesses.

Responsibilities

  • Design and maintain customer segmentation frameworks using large-scale transactional, behavioral, and engagement data.
  • Develop segmentation strategies based on lifecycle stage, purchase frequency, basket composition, category affinity, promotion responsiveness, and channel preference.
  • Build and deploy personalization and targeting models (e.g., propensity, uplift, ranking) to improve engagement, conversion, and retention across marketing and customer touchpoints.
  • Design, analyze, and interpret experiments and quasi-experiments across marketing, merchandising, and customer engagement use cases.
  • Build and evolve omnichannel measurement frameworks, including multi-touch attribution and incrementality models, to assess the impact of customer and marketing touchpoints.
  • Collaborate with Analytics and Data Engineering teams to define clean, reliable, and scalable data models at the SKU, transaction, store, and customer level.
  • Productionize analytical models and data products using best practices for code quality, versioning, validation, monitoring, and retraining.

Other

  • 7+ years of progressively complex experience
  • Ability to communicate complex technical concepts clearly to non-technical stakeholders.
  • Generous amount of paid time off and bonus plan.
  • 401(k) plan with a company match, medical, dental, vision, life and disability insurance, and many more benefits.
  • Associate store discount and more perks (discounts on mobile plans, movie tickets, etc.)