At PepsiCo design, the business problem is to connect PepsiCo’s food & beverage portfolios with today’s hyper-connected, networked users and consumers hungry for meaningful, authentic, and relevant brand experiences across multiple touchpoints and regions of the world.
Requirements
- Advanced experience with Adobe Creative Suite and Firefly software
- Strong typography skills, conceptual design skills, and design strategy experience
- 360 brand design experience (i.e., print, packaging, digital, environmental, experiential)
- Demonstrated ability to generate high-quality images, designs, animations, and motion graphics using AI-powered tools and platforms, integrating them seamlessly into the creative workflow
- Extraordinary design taste and expertise with an excellent sense of design trends
- Ability to work in an agile, dynamic work environment with a start-up mentality (comfortable with risk and uncertainty)
- Effectively communicates (verbally and written) with internal and external business partners
Responsibilities
- Design Project Management: Partner across disciplines within PepsiCo and external suppliers to ensure design assets are developed and delivered with quality, value, and on-time.
- Inform and align stakeholders throughout the creative process, regularly reviewing the status of projects with appropriate leadership to verify that project expectations are met.
- Brand Design Development: Support the visual identity for the Pepsi portfolio, working in collaboration with the North America Pepsi Design Director and other design leaders across brand, product, packaging, equipment, marketing, and advertising.
- Generate creative design proposals (visions, scenarios, concepts) in order to visualize the desired output and share it with internal and external team members.
- Participate in research activities and effectively translate customer needs into actionable design strategy (must be able to execute those requirements into design solutions).
- Help drive to final design recommendations, decisions, and design approval to enable artwork execution/production phases.
- Ensure a thorough consideration of all project variables and that the final solution will perform as planned.
Other
- Bachelor’s Degree in Design with 4+ years’ experience as a multidisciplinary designer taking projects from concept through completion or equivalent experience required
- Must be willing and able to travel 15% of the time
- Strong stakeholder relationship management - effectively influence at all levels in the organization, as well as across regions and functions
- Collaborative and works well with others to deliver results; keep others informed to avoid unnecessary surprises
- Ability to multitask. Excellent time and project management skills to be able to meet project deadlines
