Campbell's is looking to shape the design direction of their portfolio, including Condensed, Chunky, Swanson, Prego, V8, etc., and create impactful packaging and brand experiences that resonate with consumers
Requirements
- Bachelor’s Degree in Design, Visual Communication, or a related field
- 6+ years of experience in brand and packaging design, preferably in consumer goods
- Package design experience with CPG brands is required
- Strong design strategy and execution skills—balancing creative vision with business objectives
- Expertise in Adobe Creative Suite and other industry-standard design tools
- Experience in artwork production & pre-press for high-quality output across formats
- Exceptional storytelling and presentation skills to communicate design rationale
Responsibilities
- Lead Design Projects: Drive creative development from concept to execution, ensuring strategic alignment and brand consistency
- Conceptual Thinking: Develop innovative design solutions that elevate brand storytelling and enhance consumer engagement
- Brand & Packaging Expertise: Craft exceptional packaging designs and visual identities that reinforce brand equity and stand out at retail
- Cross-Functional Collaboration: Partner with marketing, innovation, and commercialization teams to bring designs to market effectively
- Design Presentations: Create and present compelling design decks that showcase strategic thinking
- Market & Trend Research: Stay ahead of industry trends, competitive landscapes, and emerging design techniques
- Technical Execution: Work closely with production teams to ensure flawless execution across all touchpoints
Other
- Ability to work independently and collaboratively in a fast-paced environment
- Bachelor’s Degree in Design, Visual Communication, or a related field
- Travel requirements not specified
- Must be eligible to work in the US
- Experience at a design or creative agency strongly preferred
