Kyowa Kirin is looking to solve the problem of supporting US market insights for internal/alliance brands and shaping the strategic direction, brand positioning, and commercial success within the US market.
Requirements
- Strong knowledge of the design and conduct of a broad array of primary market research approaches, both quantitative and qualitative.
- Ability to understand and effectively integrate key insights from standard US secondary data sources.
- Prior experience focusing specifically on the US pharmaceutical market.
- Direct experience supporting a dermatology franchise or products (either in-house or agency-side) is highly preferred.
- Prior experience working with, or as part of, a commercial alliance or co-promote partnership is highly preferred.
- Proven ability to manage multiple projects simultaneously while maintaining high-quality deliverables.
- Experience with claims, EMR, sales data, payer information
Responsibilities
- Serve as the primary market research strategic partner for the US Brand/Marketing Teams, Sales, Market Access, Commercial Analytics, HEOR, etc.
- Lead the market research partnership with external alliance/co-promote partners, ensuring alignment on research objectives, design, vendor selection, and interpretation of shared insights to support unified commercial strategies.
- Actively participate in joint alliance/co-promote meetings to represent the voice of the Kyowa Kirin US customer (HCPs, patients, payers) and ensure research insights are seamlessly integrated into shared strategic planning.
- Lead the partnered development and implementation of the US primary market research plans targeting HCPs, patients, and payers.
- Proactively identify and diagnose critical US-specific business questions and information gaps, translating them into robust research plans and actionable recommendations.
- Manage end-to-end research projects, including identifying and managing appropriate vendor partners and maintaining strict budget adherence.
- Ensure all market research activities comply with Kyowa Kirin's internal guidelines, as well as US industry regulations and legal requirements.
Other
- An undergraduate degree is required; an advanced business or scientific degree is highly preferred.
- A minimum of 5-7 years of Market Research or relevant work experience within a pharmaceutical, healthcare, or biotech company.
- Demonstrated experience in a role requiring extensive cross-functional collaboration and influence.
- Exceptional, clear, persuasive oral and written communication skills driven by solid business logic and strategic framing.
- Requires up to 15% domestic and international travel