LG Electronics is seeking a senior manager of PP&T (Price, Promotion, and Trade) to lead the division's revenue growth and profitability by strategically managing pricing, promotional activities, and trade spend.
Requirements
- Minimum 8 years of relevant work experience, with a focus on pricing, promotion management, or trade optimization
- In-depth understanding and experience in developing and implementing various pricing strategies (e.g., cost-based, competitive, penetration, value-based)
- Must have a experience with analytical tools and methodologies for pricing and promotion optimization
- Must have experience working with and managing data warehousing systems for accessing and utilizing large datasets.
Responsibilities
- Oversees ROI pre-assessment using sales forecasts to guide strategic resource allocation and investment decisions
- Develop and execute pricing strategies by aligning with product management team to set prices for products across various channels, optimizing price points
- Analyze market trends and competitive pricing to make informed pricing decisions and to identify opportunities for price optimization.
- Develop and implement promotional strategies that align with business objectives and attract target audiences
- Monitor and evaluate promotional performance for adjustments based on performance and market trends.
- Develop trade strategies and plans, collaborating with Sales, Marketing, and Finance to ensure alignment with the company's growth and profit objectives
- Optimize trade spending by analyzing trade promotion executions to uncover opportunities for improved ROI and influencing tangible improvements for key customers
Other
- Bachelor’s degree in business, marketing, finance, or other related fields
- Master's degree (MBA) and/or professional certification (e.g., CPA, CFA) preferred.
- Proven ability to lead projects, influence cross-functional partners, and build strong relationships with stakeholders, including senior leadership
- Excellent written and verbal communication skills to present complex data and insights in a clear, concise, and compelling manner.
