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Senior Product Data Analyst

Splitero

$90,000 - $120,000
Aug 16, 2025
San Diego, CA, US
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Splitero is looking to improve homeowner and internal teams' experiences by delivering solutions through data-informed decision-making across the company.

Requirements

  • Deep understanding of data visualization and business performance metrics, especially within Salesforce CRM Analytics (Einstein Analytics, Tableau CRM)
  • Hands-on expertise in Salesforce CRM Analytics, including SAQL, bindings, dataflows, and dashboard development
  • Strong knowledge of the Salesforce data model, especially Leads, Opportunities, Contacts, and related objects
  • Experience with product analytics tools like PostHog, Google Analytics, Mixpanel, or Amplitude
  • Ability to define KPIs, build dashboards, and drive insight-based decisions across teams
  • Familiarity with SQL or lightweight data modeling tools (e.g., dbt)
  • Exposure to A/B testing, user segmentation, or experimentation frameworks

Responsibilities

  • Designing, building, and maintaining dashboards and reports to understand external product usage and homeowner behavior and internal operational performance
  • Developing insights that shape the user experience, optimize team workflows, and guide strategic decisions
  • Instrumenting new features, tracking lead-to-close funnels, building lead scoring models, and developing dashboards that support team management and goal setting
  • Defining and standardizing key performance metrics across the organization, including building accurate reporting
  • Measurably improving funnel performance and lead routing based on scoring and analysis
  • Providing actionable insights into product and operational experiences and delivering long-term value to all users of our systems
  • Establishing reporting standards and helping create a culture of metrics-driven decision-making

Other

  • 5+ years of experience in data or product analytics, preferably in a SaaS, fintech, or financial services environment
  • Strong collaboration skills and comfort working across multiple stakeholders and priorities
  • Ability to communicate complex findings to both technical and non-technical audiences
  • Desire to participate in fast-paced early-stage startup
  • Adaptability: Embraces changing circumstances with resiliency and positivity