Merit Medical is looking to improve its medical devices by better understanding and meeting specific customer needs, evaluating new product potential, and enhancing sales and marketing efforts.
Requirements
- Demonstrated computer skills preferably spreadsheets, word processing, database and other applicable software programs.
- Excellent market research skills and the ability to report research findings with high degrees of validity and reliability.
- Product effectiveness/market potential evaluation
- Market research/analyzing
- Sales forecasting
- Product assessment
- Problem solving
Responsibilities
- Works with product users to increase the ability of Merit to improve products to meet specific customer needs by: Identifying problems not met by existing products.
- Works with customers in coordinating Market Research Trials by: Identifying opportunities for adding accessories or improving product operation.
- Works with customers in coordinating Market Research Trials by: Gathering information about product performance by observation of procedures, questionnaires, interviews and face-to-face discussions.
- Evaluates new product potential by: Researching and analyzing the existing market and the products being manufactured by competing companies.
- Evaluates new product potential by: Forecasting sales of products within existing and potential markets.
- Trains sales staff in anatomy and physiology related to the clinical application and use of products, the various unique features of new and existing products, and the advantages and weaknesses of Merit products when compared to other competing products.
- Prepares and writes brochures and sales materials.
Other
- May lead the work of other Product Managers.
- Acts as a team leader on product management, marketing, or interdepartmental teams and may supervise other product managers in this effort.
- Exercises judgment in project management for high priority projects and assignments.
- Ability to manage large and high priority projects efficiently and effectively and to meet deadlines in a timely manner.
- Strong interpersonal and communication skills and the ability to act as a team leader while supervising Marketing's efforts as related to high priority projects.
