The Washington Post is seeking to drive deeper user adoption and discovery of its most habit-forming features, including Conversations, Games, Alerts, Ask The Post, and other interactive experiences, by creating sticky, differentiated product touchpoints that reflect the full value of a subscription.
Requirements
- 5+ years of product management experience in a consumer-facing digital product.
- Demonstrated success driving growth, engagement, or habit formation through iterative experimentation.
- Strong analytical skills; comfortable working with data to generate insights, define KPIs, and prioritize decisions.
- Familiarity with engagement mechanics (e.g., notifications, gamification, social features) and growth loops.
- Experience working with cross-functional teams in fast-paced environments, with a strong bias toward action.
- Experience working on a consumer-facing subscription product.
- Advanced degree in business, technology, data science or related field.
Responsibilities
- Define and own the growth strategy for high-potential engagement features, including user onboarding, re-engagement loops, and repeat-use incentives.
- Drive adoption and habitual use of our core engagement features by identifying growth opportunities, partnering across product areas, and ensuring these experiences are discoverable, compelling, and integrated into the user journey.
- Run experiments to validate hypotheses, optimize activation and retention, and identify new opportunities for impact.
- Collaborate closely with our growth and brand teams to build experiences that are deeply aligned with our subscription strategies.
- Use data and user insights to prioritize the roadmap, define success metrics, and continuously improve product performance.
- Champion a test-and-learn mindset, helping establish scalable frameworks for rapid experimentation and iterative improvement.
- Balance short-term wins with long-term habit-building, contributing to a portfolio of features that drive durable engagement.
Other
- Excellent communication and collaboration skills, particularly in navigating the needs of editorial, design, and engineering partners.
- Passion for journalism and building products that inform, inspire, and connect users.
- Work on-site five days a week, with certain exceptions for newsgathering and business travel.
- Competitive medical, dental and vision coverage
- Company-paid pension and 401(k) match
