Nextworld is looking to hire a Senior Product Marketing Manager to develop and execute product marketing strategy, ensuring successful product launches and promotion to maximize customer engagement and revenue growth.
Requirements
- 7+ years’ experience in market analysis, synthesis, and making recommendations on product, pricing, placement/distribution model, and promotion to win in the chosen market segment.
- 3+ years’ experience in the enterprise platform space.
- Well-versed in pricing analysis and modeling.
- Highly analytical mindset with the ability to interpret data, draw insights, and optimize strategies accordingly.
Responsibilities
- Help to develop and execute the go-to-market strategy for Nextworld’s launches, to include new modules and updates.
- Define software positioning and value propositions that resonate with target customers.
- Conduct market research to understand how customer personas, industry-specific trends, and the competitive landscape shape our positioning, product strategy, and pricing.
- Conduct pricing analysis and modeling for all product lines, ensuring optimal margins.
- Equip sales and marketing teams with the tools, training, and information needed to effectively sell and promote products, to include demo scripts, case studies, battle cards, and other resources.
Other
- Bachelor’s degree in Marketing, Business, or a related field (MBA preferred), or a combination of education and equivalent work experience.
- Exceptional written and verbal communicator, adept at simplifying complex data for diverse audiences.
- Demonstrated ability to work cross-functionally and collaborate effectively with sales, product, and engineering teams.
- Hybrid work schedule
- Position located in Greenwood Village, CO. Nextworld's hybrid model has co-location in-office days on Tuesdays, Wednesdays, and Thursdays.
