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Senior Product Marketing Manager

mLabs

$200,000 - $280,000
Nov 13, 2025
San Francisco, CA, US
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MLabs is seeking a strategic Senior Product Marketing Manager (PMM) to lead category creation efforts and define the market narrative for their AI-powered optimization tools within professional services firms.

Requirements

  • 7+ years of experience in Product Marketing at B2B SaaS companies.
  • Proven ability to build marketing strategy, positioning, and messaging from the ground up, especially in ambiguous, fast-moving, or category-creation environments.
  • Expertise in crafting compelling, high-level strategic narratives that transform complex technology (like AI) into clear business value and market differentiation.
  • Demonstrated success in creating high-impact sales enablement materials and collaborating directly with sales leadership to accelerate pipeline and deal velocity.
  • Ability to translate product roadmaps and technical capabilities into clear, persuasive market-facing communication.

Responsibilities

  • Define how we position our solution in the market, own our core value propositions, and create the strategic narrative that translates complex AI capabilities into clear, differentiated market value.
  • Lead messaging strategy and execution across all market touchpoints.
  • Transform product roadmaps into compelling market stories that align with our broader strategic narratives.
  • Own the end-to-end go-to-market strategy for all new features and product tiers, from small releases to major Tier 1 launches.
  • Create high-impact assets, tools, and campaigns that accelerate deal velocity.
  • Drive thorough competitive analysis and market research to inform positioning decisions and identify strategic market opportunities for expansion.
  • Ability to translate product roadmaps and technical capabilities into clear, persuasive market-facing communication.

Other

  • Hybrid work policy in San Francisco, CA
  • Must be authorized to work in the US.
  • We are unable to sponsor visas for this role.
  • Relocation support available for qualified candidates.
  • Opportunity to lead the market narrative for a category-defining AI company in the professional services sector.