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Senior Product Marketing Manager | HR products

DEEL

Salary not specified
Sep 16, 2025
Remote, US
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Deel is looking to solve the problem of global payroll and HR management for businesses, by developing and executing go-to-market strategies for Deel HR products to support revenue and growth targets.

Requirements

  • 7+ years of proven experience in product marketing in SaaS, ideally in payroll/HR tech
  • Strong understanding of domestic payroll processes and compliance requirements is a plus.
  • Exceptional skills in positioning, storytelling, and go-to-market execution.
  • Experience working with Lifecycle marketing teams
  • Data-driven mindset with the ability to analyze metrics and optimize campaigns.

Responsibilities

  • Develop and execute go-to-market strategies for Deel HR products to support revenue and growth targets.
  • Identify market opportunities and customer segments to drive product adoption.
  • Craft clear, compelling, and differentiated messaging for HRIS emphasizing its value in compliance, efficiency, and employee satisfaction.
  • Partner with Marketing and Growth teams to design multi-channel campaigns that generate demand and nurture prospects through the funnel.
  • Measure and optimize campaign performance to ensure ROI.
  • Create enablement materials, including pitch decks, one-pagers, and case studies, to equip sales teams with tools to close deals.
  • Conduct competitive analysis and customer research to inform product improvements and positioning.

Other

  • Excellent communication, presentation, and project management skills.
  • Experience collaborating with cross-functional teams in a fast-paced environment.
  • 7+ years of experience
  • Equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.
  • Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities.