Arcesium is looking to solve complex data-driven challenges faced by some of the world’s most sophisticated financial institutions by leveraging its successfully established market position and expanding operations in pursuit of strategic new business opportunities.
Requirements
- Previous success in marketing or sales enablement, with a prolific ability to craft compelling positioning and marketing content for an enterprise software company.
- Strong analytical and troubleshooting skills, business acumen and proven ability to create senior management-level presentations.
- Previous experience working in the Financial Technology space, ideally targeting Hedge Funds, Institutional Asset Management, and/or Private Markets.
- Strong Product Marketing acumen, huge plus if you have certification from the Pragmatic Institute, PMA or similar.
- Ability to lead and communicate cross-functionally with sales, engineering, product management, and other departments.
- Critical thinker, problem solver, with great interpersonal and communication skills.
- Engineering background or MBA (Master of Business Administration) a plus.
Responsibilities
- Go to Market Strategy: Help execute strategic marketing plan and GTM strategy for top segments/prospects; assess market landscape, trends and opportunities, and identify segment priorities/big bets to refine the strategic focus.
- Sales Enablement: Support the sales team by creating battlecards, fact sheets, messaging kits, and other content using research from other marketing initiatives to drive awareness, conversion, and expansion.
- Content Creation: Create high volumes of compelling marketing collateral that simplifies a complex topic, surfacing key business challenges, driving awareness and interest with target segments.
- Market Research: Contribute to competitive analysis, industry research, and customer insights to help refine our marketing strategies.
- Data Analysis: Assist in collecting and analyzing data to assess the performance of product marketing initiatives and identify areas for improvement.
- Enterprise Alignment: Promote firm-wide positioning alignment by collecting, analyzing, and distributing feedback on prospect’s interactions and conference materials.
- Collaborative Projects: Work closely with the marketing team on various projects, gaining hands-on experience in various aspects of B2B marketing.
Other
- 7+ years of finance, consulting, or related experience within the Financial Services industry.
- Bachelor's degree required
- Ability to lead and communicate cross-functionally with sales, engineering, product management, and other departments.
- Decisive but flexible, and able to perform and adapt quickly in a dynamic, rapidly changing, and fast-paced environment.
- Extremely self-motivated, with great time management skills and exceptional attention to detail.