Intuit TurboTax Full Service is looking to expand and attract more customers seeking expert tax support by reimagining how millions of Americans get expert help with their taxes—from anywhere, at any time.
Requirements
- 5+ years of experience in Product Management, delivering impactful customer experiences and driving measurable business results.
- Proven track record in growth, acquisition, or funnel optimization work—particularly in complex or service-driven products.
- Strong technical fluency; ability to work closely with engineering teams.
- Experience with AI/ML products is a plus.
- Excellent analytical skills; able to synthesize data and insights to inform decisions.
Responsibilities
- Define, lead, and execute strategies that bring new users into the Full Service experience—developing acquisition levers, testing new value propositions, and accelerating growth.
- Build bold, innovative solutions—including integrating with Intuit Assist (our AI-powered financial assistant) and creating new experiences that guide customers to the best expert for their needs.
- Identify and deliver new acquisition experiences that resonate with customers seeking expert help, particularly those who currently rely on tax stores or CPAs.
- Define and create test-and-learn plans to validate key hypotheses, improve conversion, and drive KPIs.
- Partner closely with design and engineering to craft simple, high-converting user experiences that bring clarity to a complex service.
- Continuously analyze customer behavior, performance data, and feedback to identify new opportunities and refine existing experiences.
Other
- Customer-obsessed, data-driven Senior Staff Product Manager
- Collaborate closely with marketing, design, data science, engineering, customer service, and our in-house network of tax experts
- Build strong relationships with senior leaders across Intuit to align on priorities, share insights, and co-create roadmaps.
- Operate with focus—driving clarity, momentum, and cross-functional alignment in a fast-paced environment.
- Highly collaborative, with strong influencing and communication skills across disciplines and levels.
- Entrepreneurial mindset with a bias toward action and experimentation.
- Self-aware, curious, and driven to learn and improve continuously.
- Bachelor's degree required in a relevant field (e.g., computer science, business); MBA preferred.
