The eCommerce team at Columbia Sportswear Company is looking to improve the customer experience on their US and Canada Columbia.com sites by leveraging user insights to drive business value and increase online conversion.
Requirements
- Proficient in qualitative and quantitative data analysis, remote testing, testing mobile interfaces, card sorting, survey evaluation, and heuristic evaluations.
- Knowledgeable in observability tools such as Fullstory, Figma, Proto, and Quantum Metric.
- Experienced with Web Analytics, eCommerce domains and Agile and Lean Product Development practices.
- Proven knowledge and experience with a wide variety of qualitative and quantitative research methods.
- Knowledge of statistical analysis and experience with software applications, web applications, web sites, responsive sites & native mobile apps.
Responsibilities
- Design and execute research studies, including hypothesizing issues to plan, conduct and analyze consumer behavior.
- Synthesize data from multiple sources to tell a holistic story about consumers shopping experience across time and multiple devices.
- Communicate insights to the design team on consumer behavioral trends, attributes, and profiles.
- Work with stakeholders to understand consumer experience improvement opportunities.
- Present findings and recommendations to large groups, both internally and externally.
- Partner with the User Experience and IxD (Interaction Design) to translate research results into design recommendations that resolve customer struggle points and increase online conversion.
- Use observability tools to identify .com pain points and site health.
Other
- This position is designated as a hybrid role based out of our headquarters near Portland, Oregon. The current expectation is for employees to work onsite four days per week, subject to change based on business needs.
- Able to work collaboratively and independently with minimal supervision.
- Superior verbal and written communication and presentation skills to communicate clear, concise findings and actionable recommendations to designers, technologists, project managers, and executives.
- Ability to translate business requirements into interaction requirements for technical team.
- 5-8 years of experience in user research and usability analysis.
