Apex Fintech Solutions needs to develop and maintain its marketing website to effectively showcase its brand, drive engagement, and support marketing goals. The role aims to improve website functionality, usability, innovation, performance, and user experience through technical development and optimization.
Requirements
- Strong proficiency in HTML, CSS (SASS), and JavaScript, with a focus on Svelte/SvelteKit.
- Experience with headless CMS platforms, specifically using WordPress & ACF in a headless architecture.
- Experience with modern hosting providers (e.g., Vercel, Pantheon) and an understanding of CI/CD best practices.
- Experience hosting and maintaining WordPress instances.
- Experience using Figma to translate designs into production-ready code.
- Familiarity with alternative frameworks (e.g., NextJS/React, VueJS/NuxtJs) is a plus.
- Familiarity with analytics and SEO tools (e.g., Google Analytics, GTM) to measure performance and inform development decisions is a plus
Responsibilities
- Development: Take ownership of our corporate website driving its evolution and consistently raising the bar for functionality, usability, and innovation.
- Web Optimization: Build, refine, and optimize website features and SEO to deliver a seamless, high-performance experience that is user-friendly, meets accessibility standards, and aligns with Apex’s marketing goals.
- Analytics Enablement: Implement, manage, and refine web tracking and analytics tools (e.g., Google Analytics, GTM) to create actionable insights that power data-driven decisions and keep our site performing at its best.
- Quality Assurance: Execute website initiatives with precision and solve technical challenges quickly and efficiently.
- Innovation: Introduce new development standards, tools, and processes that position Apex’s website as a cutting-edge digital experience, elevating our brand.
- Experimentation: Support and implement A/B tests and personalization experiments to fine-tune user engagement and boost conversion rates in meaningful ways.
- Operational Excellence: Own code deployments, updates, and releases while proactively seeking solutions to make the site more reliable, adaptable, and scalable.
Other
- The ideal candidate can think systematically, communicate technical decisions effectively, and iterate quickly to meet business goals.
- Partner with a talented team of marketers and designers to continuously identify opportunities for improvements to the website
- Excellent problem-solving skills, high attention to detail, and the ability to manage multiple tasks and deadlines independently.
- A strong interest in marketing and user behavior to align technical solutions with business strategy is a plus
- This job operates in a hybrid, office environment 3 days per week.
