Salesforce is looking for a data-driven product marketer to drive and deliver innovative product marketing to support Slack’s self-service business. The goal is to create new self-service customers and product qualified sales pipeline.
Requirements
- 5-7+ years of experience in product marketing, industry marketing, or growth marketing
- Strong written and verbal communication skills with the ability to present in front of executives, vendors, partners, and customers
- Ability to strategize and craft compelling messaging
- Hands-on experience building a range of marketing assets, including compelling positioning and messaging, succinct slide pitch-decks, demo videos, and event/webinar content.
- Expertise working in self-service growth businesses
- Expertise in Salesforce products
Responsibilities
- Partner with Product Management to understand product strategy and roadmaps, distill key functionality and value into core product positioning and messaging.
- Experience leading end to end product led growth initiatives and crafting a compelling self serve value proposition
- Be accountable for exceptional customer experiences that translate to business outcomes
- Build consensus, alignment, and engagement across Growth, Campaigns, Creative, Product Marketing, Product Management, Sales, Pricing Strategy, and Customer Success
- Lead messaging and positioning strategy and execution for target personas in partnership with global Go-to-Market, Campaigns, Content, and Corporate Marketing teams.
Other
- Phenomenal teammate with a proven track record leading and inspiring through influence
- Pick up and lead new projects even in the face of ambiguity
- Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)
- Willingness and flexibility to travel to both domestic and international locations - up to 25% travel
- Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment.
- A natural collaborator
- Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity
