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Goodwin Logo

Specialist - Brand Designer

Goodwin

$68,600 - $122,500
Sep 4, 2025
New York, NY, USA
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Goodwin is looking for a Brand Designer Specialist to develop compelling creative solutions for high-impact campaigns and design projects across a wide range of touchpoints, contributing innovative ideas and solutions to champion Goodwin’s brand across all external and internal communication channels.

Requirements

  • Exceptional brand and communication design skills; strong understanding of core design principles (ex: typography, color, layout, hierarchy); knowledge digital design and print production best practices
  • Ability to work through all stages of design from start to finish with impeccable attention to detail
  • Experience with brand development, identity systems, and maintaining consistency across touchpoints
  • Proficiency in industry standard software: Adobe Creative Suite (InDesign, Photoshop, Illustrator), Canva, Microsoft 365; Flourish, Figma, and After Effects knowledge a plus
  • Comfortable working in a PC environment

Responsibilities

  • Create compelling and effective design solutions that align with brand and marketing strategies across a variety of media types (ex: web, email, social, video, print, signage, etc.)
  • Interpret and expand upon existing creative direction in the execution of priority cross-functional campaigns and initiatives while adhering to established brand and visual systems
  • Contribute and engage actively in team meetings and brainstorming sessions to generate ideas for new campaigns and initiatives; work closely with cross-functional teams to ensure creative output meets strategic objectives and brand standards
  • Collaborate with Senior Manager to develop and evolve brand parameters as well as support the team in maintaining high standards of design excellence
  • Manage the Design Co-op/Intern and act as a mentor and resource to junior team members

Other

  • 3-6 years of professional experience in graphic/communication design
  • In-house/brand-side experience preferred; professional services experience a plus
  • Strong time management and multitasking abilities; familiarity with working within workflow management tools (ex: Workfront, Asana, Trello, etc.) a plus
  • Problem-solving aptitude and proactive approach
  • Self-motivated with the ability to work collaboratively
  • Excellent verbal and written communication skills
  • Knowledge of and interest in current design and marketing trends
  • Portfolio will be requested and is required as part of the application process