The company is looking to leverage marketing technology and customer engagement platforms to enhance customer lifecycle management, event-based triggers, and real-time personalization.
Requirements
- 6+ years of experience in marketing technology and customer engagement platforms.
- Hands-on experience with Braze*, including Canvas, Liquid, and API integrations.
- Familiarity with CDPs such as Twilio Segment*, Adobe Experience Platform*, or Salesforce CDP*.
- Experience with JavaScript, Python, or other scripting languages for data activation and transformation.
- Knowledge of cloud platforms (AWS, GCP) and data pipelines.
- Braze certification preferred.
Responsibilities
- Hands-on experience with Braze*, including Canvas, Liquid, and API integrations.
- Familiarity with CDPs such as Twilio Segment*, Adobe Experience Platform*, or Salesforce CDP*.
- Experience with JavaScript, Python, or other scripting languages for data activation and transformation.
- Knowledge of cloud platforms (AWS, GCP) and data pipelines.
- Strong understanding of customer lifecycle management, event-based triggers, and real-time personalization.
Other
- Strong communication and stakeholder engagement skills.