Blue Yonder is looking to build awareness and understanding of how the company leverages the latest AI and cloud technologies to deliver intelligent, real-time supply chain management.
Requirements
- Understanding of multi-enterprise supply chain operations technologies.
- Demonstrated experience in understanding and messaging the value of agentic AI.
- Strong technical knowledge of cloud-based software products
- Experience defining and measuring how marketing efforts support business goals
Responsibilities
- Work with product leaders to translate new cloud-native platform and agentic AI capabilities into outcome-oriented messaging and content used in awareness and demand generation.
- Collaborate with industry leaders to define messaging that showcases how the Blue Yonder Platform and Network empower retailers and manufacturers to meet critical business goals.
- Partner with alliance leaders and partners to identify opportunities for joint marketing and go-to-market efforts that showcase the combined value of our solutions.
- Develop messaging and content for our multi-enterprise network offering and ensure its value is fully integrated into the broader Blue Yonder suite of offerings.
- Manage and empower the team of marketers responsible for platform, services, AI/ML and sustainability marketing to find new ways of engaging and exciting customers and prospects.
- Serve as an evangelist and subject matter expert on cloud and multi-enterprise networks, supporting sales and partner enablement as well as key corporate and industry events.
Other
- Bachelor’s Degree, preferably in marketing or a hi-tech field, MBA/master’s preferred
- 10+ years of experience marketing SaaS software and cloud native technologies.
- Excellent written and verbal communication skills with the ability to articulate complex technical concepts to business audiences in simple, compelling English
- Strong internal communicator and collaborator
- Travel requirements not specified