Warner Music Group (WMG) is looking to fill a Label & Product Management role within their ADA Label Management team. This role aims to guide independent artists and label partners through best practices, optimize sales opportunities, and ensure their creative content reaches a global audience. The position also focuses on understanding and leveraging new methods of music consumption and digital strategy to make a meaningful impact on ADA's business.
Requirements
- Be capable of converting streaming and social data analysis into practical strategies
- Have strong understanding of DSP backend platforms
- Have an exemplary knowledge of the digital media with an understanding of how it influences and moves popular culture
- 5+ years of label / distribution experience passionate about Product Management and Digital Commerce/Marketing
- Proficient understanding of digital accounts with the ability to establish and cultivate those relationships
- Strong knowledge of sales and production/metadata
- Experience with Photoshop, basic HTML and social media publishing tools
Responsibilities
- Stay updated and educate all partners on top strategies for priority digital commercial accounts along with emerging trends in music consumption
- Work closely with ADA’s integrated digital marketing and commercial teams to bring campaigns and initiatives to life
- Construct community/fan-building initiatives while brainstorming to implement exciting new online content and activations and optimize them for each distribution platform
- Work closely with ADA's team to plan, assess, and participate in artist campaigns to improve digital marketing exposure and track performance indicators
- Develop weekly performance reports for internal teams and partners to gain insights into the frequency of priority projects
- Provide account management teams with key marketing & sales information on new releases, on-going priorities & general label activity
- Analyze sales data with an effort to identify and optimize opportunity
Other
- Be the main liaison between a select group of ADA distributed label partners along with the internal global teams
- Develop positive relationships with key individuals at distributed labels, artist management companies and directly with artists
- Ensure that all partners are informed of all ways they can best work with ADA in order to maximize the relationship
- Have a strong knowledge and passion for music across all genres
- Be motivated, creative, innovative, highly organized, detailed and multitask oriented while working under pressure
