Solving the unmet needs of patients with rare diseases that current therapeutic options cannot address.
Requirements
- 5+ years of relevant industry experience with at least 3 years of marketing experience in direct product marketing experience with demonstrated ability to succeed in marketing, and at least 1 year of relevant leadership experience in sales or marketing
- The ideal candidate will have in-line brand strategy, tactical execution experience demonstrating a track record of success, as well as experience across hospitals and clinics
- Strong US marketing experience, rare disease focus preferred
- Strong project management skills: demonstrated experience managing multiple cross functional projects and external vendors required
- Demonstrated ability to work cross functionally in a matrix environment
- Experience working with medical/ legal/ regulatory review processes
- Good understanding of medical and sales teams with experience working cross-functionally
Responsibilities
- Manage development and execution of Patient and HCP branded campaign and messaging for personal and non-personal promotion including MLR review
- Lead development of sales force materials
- Collaborate with insights and business knowledge teams to generate lead and activation plans to identify patients and caregivers living with the disease
- Manage the launch execution of field teams and implementation plan
- Collaborate with sales training team to develop training materials
- Participate in market research and interacting with customer-facing teams to mine customer insights
- Support peer-to-peer programs for patients and HCPs, collaborate with medical teams to support events and congresses
Other
- A strong focus on the patient and understanding of their needs
- Excellent oral and written communication with a strong attention to detail
- Team player who is flexible, can work independently, and in collaboration with several teams
- Ability to build relationships and collaborate with others to achieve mutual objectives
- Strategic and challenging thinking, creativity, enthusiasm, analytical acumen, and exceptional overall business insight are fundamental
