EDB is seeking an experienced Senior Product Marketing Manager to lead the go-to-market strategy for EDB Postgres AI's core database capabilities, aiming to shape market perception and drive enterprise customer adoption of their data and AI platform.
Requirements
- 6+ years of experience in product marketing or a related role in an enterprise technology organization, preferably with a focus on database, analytics, and AI products.
- Proven track record of developing and executing product marketing strategies with measurable business impact.
- Strategic thinker with strong analytical and problem-solving skills.
- Curiosity about the "how" of technology to tell compelling stories about the "why".
- Prior experience marketing to a mix of technical and business audiences.
- Experience in the database, analytics, and/or AI sectors.
- Understanding of PostgreSQL
Responsibilities
- Develop and execute scalable programs to drive awareness, consideration, adoption of EDB Postgres AI.
- Own end-to-end GTM strategies, including product positioning, messaging, and enablement.
- Be the expert on target personas and their journeys, including how they adopt products and the value they derive from them.
- Craft compelling messaging that highlights key differentiators and value propositions tailored to different personas, including technical audiences and business decision markers.
- Partner with product management, marketing, and other cross-functional teams to plan and execute high-impact launches.
- Ensure internal readiness and drive external awareness.
- Empower field teams to engage effectively with prospects and customers with consistent messaging across all touchpoints.
Other
- This position is 100% remote for candidates based in the US
- Comfort working in a cross-functional role with global stakeholders.
- EDB is committed to supporting our employees' overall well being by offering a range of benefits and resources to promote a healthy work-life balance and wellness.
- EDB is proud to be an equal opportunity workplace.
- We celebrate diversity and are committed to creating an inclusive environment for all employees.
