OpenText needs to effectively communicate its AI story and position itself as a trusted partner for enterprises navigating the evolving landscape of AI and automation.
Requirements
- at least 3+ in AI, ML, or intelligent automation
- Strong storytelling ability—translating complex tech into business outcomes
- Solid grasp of AI trends (GenAI, agentic AI, automation, information management)
- Familiarity with tools like Salesforce, PowerBI, or similar enablement platforms
- Background in analyst relations or thought leadership for AI markets
Responsibilities
- Develop differentiated messaging and value propositions for OpenText AI-based products and technologies
- Turn customer insights and competitive analysis into crisp positioning frameworks
- Build content that resonates with executives, practitioners, and industry analysts
- Partner with Product, Sales, and Demand Generation to launch new AI capabilities
- Create sales plays, assets, and campaigns that drive adoption and pipeline impact
- Support pricing, packaging, and market segmentation strategies for AI offerings
- Craft outcome-driven narratives, use cases, and scenario libraries
Other
- 7–10+ years in product marketing, GTM, or related roles
- Experience in enterprise B2B software with proven GTM launch success
- Executive presence with strong communication and presentation skills
- Collaborative, customer-obsessed, and comfortable driving cross-functional alignment
- Experience in regulated or highly technical industries (healthcare, financial services, government)