SHI International Corp. is looking to drive awareness, engagement, and utilization of its growing Cloud & Data Center solutions and services offerings with both existing SHI customers and new prospects by creating differentiated messaging and content.
Requirements
- Excellent copywriting ability - Intermediate
- Ability to understand the audience and adapt communications accordingly. - Intermediate
- Ability to create compelling and exciting messages that help SHI differentiate from our competitors. - Intermediate
- Ability to generate compelling, high-quality content across various digital formats. - Intermediate
- Proficiency in the entire Microsoft 365 Suite. - Intermediate
- Experience in one or more of the following technology domains: Public Cloud Services, e.g. Azure, AWS, GCP, Data Center solutions e.g. Servers, Storage, Networking, or complex consulting-led IT solutions.
- Demonstrated experience in end-to-end content creation, from ideation to execution, and collaboration with creative design teams.
Responsibilities
- Developing and executing marketing strategies to drive awareness and promotion of SHI’s Cloud and Data Center solutions and services, both internally and externally, using a wide variety of marketing channels, including (but not limited to): Website pages, Cloud & Data Center demo videos, Solutions brief and datasheet, Blogs, Sales PPTs, Press announcements, Events & webinars, Social media, RFP content
- Developing differentiated SHI’s Cloud and Data Center solutions and services messaging and positioning that will guide marketing campaigns and accelerate SHI’s Cloud and Data Center solutions and services sales efforts.
- Managing the creation and production pipeline of SHI’s Cloud and Data Center solutions and services marketing and promotional content.
- Supporting Demand Generation and Sales Enablement teams with market knowledge and targeted content.
- Conducting Voice of the Customer activities and collaborating with SHI’s Cloud and Data Center solutions, services, and product teams, architects, and engineers to inform the continual development of SHI’s Cloud and Data Center Solutions portfolio.
Other
- This “hands-on” role focuses on creating differentiated messaging and content for SHI’s Cloud, and Data Center portfolio.
- The role reports to the Head of Product and Solutions Marketing, working in a collaborative team environment that includes functional leadership, Cloud, and Data Center subject-matter experts, pre-sales teams, product teams, events teams, writers, designers, and analyst relations.
- This is a hybrid position, based at SHI’s New Jersey or Austin offices, with travel into the office at least 3 times per week.
- Strong stakeholder management skills - Intermediate
- Excellent time management and organizational skills. - Intermediate
