AWS Industry Marketing team helps drive product strategy, go-to-market motions, and marketing activities that help industry customers transform their businesses using the broadest and deepest portfolio of cloud services and solutions.
Requirements
- Experience in a marketing focused role including customer lifecycle marketing, segmentation reporting, customer funnel analysis, and top-line sales performance
- Experience driving direction and alignment with cross-functional teams
- Experience guiding creative input, development and execution from concept to completion
- Experience presenting metrics and progress to goal to senior leadership
Responsibilities
- Craft & develop compelling stories, content and tools (e.g. presentations, whitepapers, infographics, webinars, customer success stories, product videos.) that land our Telecom value proposition
- Engage with customers and partners to drive advocacy
- Own content strategy and execution for key communication channels including website, blog, social, on-network promotion, and emails
- Plan and execute marketing initiatives at industry events to showcase Telecom messaging, content, keynotes, and breakout sessions
- Collaborate with AWS field support teams to maintain internal sales hubs with the latest industry resources, value propositions, and sales enablement content
- Partner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to drive and execute on global marketing initiatives.
- Continuously measure and optimize product marketing initiatives
Other
- 6+ years of professional non-internship marketing experience
- 5+ years experience in Telecom industry
- This role can be based in Santa Clara (CA) or Seattle (WA).
- The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market.