Okta is looking to transform data, telemetry, and industry research into compelling narratives that showcase the value of Okta and Auth0, ensuring Okta's point of view is prominent in flagship reports and insights initiatives.
Requirements
- 8+ years of experience in product marketing, solutions marketing, or related fields (B2B SaaS or security/identity experience a plus).
- Proven ability to develop and communicate a strategic point of view that influences executives and external audiences.
- Strong storytelling and messaging skills, with experience shaping narratives for both business leaders and technical practitioners.
- Experience collaborating across global and industry-focused teams to tailor messaging for regions and verticals.
- Ability to work with creative partners or agencies to deliver insights-driven content that is both credible and engaging.
- Excellent program management skills; able to lead complex, cross-functional initiatives to completion.
- Comfort in fast-paced environments with shifting priorities.
Responsibilities
- Lead flagship thought leadership reports: Own the strategy, development, and execution of Okta’s global reports, embedding data, research, and frameworks into differentiated narratives.
- Shape and align Okta’s POV: Partner with executives and stakeholders across IT, Security, Product, and Engineering leadership, as well as Data, Professional Services, and Industry PMMs, to ensure alignment and buy-in across solutions and verticals.
- Drive cross-functional activation: Collaborate with Creative, Brand, Global Campaigns, Programs, PR/Comms, and regional marketing to package insights into multi-format experiences and scalable toolkits, plus derivative content (blogs, webinars, sales collateral) that fuel awareness, demand, and enablement.
- Resonate with multiple audiences: Ensure initiatives connect with both leadership audiences in IT, Security, Product, and Engineering and practitioners (developers, architects, security operators), showing the full business and technical value of identity solutions.
- Monitor industry and competitive trends: Track news, research, and competitive narratives to ensure Okta’s thought leadership is timely, differentiated, and part of the broader market conversation.
- Measure and optimize impact: Define KPIs, track performance with analytics partners, and clearly communicate results back to stakeholders to continuously improve how insights programs drive brand leadership, engagement, and pipeline.
Other
- LI-Hybrid
- Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.
- If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation.
- Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Privacy Policy at https://www.okta.com/legal/personnel-policy/.
