The ACLU seeks to leverage public opinion research to inform its fundraising, advocacy, communications, and supporter engagement strategies. This role will analyze survey data to provide quantitative insights that guide decision-making and build support for the ACLU's mission.
Requirements
- Demonstrated experience visualizing survey data using BI software, like Tableau, InfoGram, or similar.
- Intermediate understanding of qualitative, quantitative, and mixed research methods and techniques.
- Experience using SPSS, Stata, R or other statistical package
- Experience using statistical techniques using survey data, like MrP, MaxDiff or conjoint analysis.
- Experience designing or moderating qualitative research efforts, like focus groups, QualBoards, or similar.
Responsibilities
- Perform quantitative and statistical analysis of public opinion survey data
- Prepare graphs, tables, and other visual presentations of data for written reports and presentations for internal use and public release.
- Design questionnaires, program survey instruments, and write summary reports.
- Design & build dashboards using survey data to guide decision making to improve engagement with the ACLU and build support for the ACLU’s mission.
- Compile, analyze and interpret public and syndicated polling data.
- Work with stakeholders in Communications, Digital, Political Advocacy, and other departments to track and report public attitudes related to ACLU and its activities.
- Stay up-to-date about industry best practices through participation in industry professional groups, attending conferences, webinars, & other activities.
Other
- Familiarity with scoping opinion research projects and managing day-to-day project needs
- Very strong quantitative, data analysis, and problem-solving skills.
- Understanding of opinion research and evidence-based messaging best practices for ACLU issue areas, like free speech, immigrant rights, voting rights, and functional areas, like fundraising, advocacy research, or brand research.
- Strong written and verbal communication; ability to synthesize quantitative and qualitative results, visualize data, and summarize findings for a wide range of nontechnical stakeholders across various functions and levels of an organization.
- Experience running opinion research projects end-to-end, including project and stakeholder management.
