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User Experience Researcher, Qualitative

Meta

$138,000 - $192,000
Dec 24, 2025
San Francisco, CA, US
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Meta's UX Research team is looking to better understand the customers who use their platform, and tackle complex challenges to gain valuable insights into how advertisers interact with their tools and platform.

Requirements

  • Experience conducting In-Depth Interviews or Focus Groups and Concept Testing or Usability Testing
  • Interest in and experience executing hands-on, primary research
  • Experience translating research findings into strategic narratives
  • Experience with advertising industry, digital marketing product development
  • Degrees in a human behavior related field, such as Human-Computer Interaction, Psychology, Sociology, Communication, Information Science, Media Studies, Computer Science, or Economics

Responsibilities

  • Work closely with product and business teams to identify research topics
  • Design and execute end-to-end custom primary research using a wide variety of methods
  • Design studies that address both user behavior and attitudes
  • Effectively manage and prioritize research plans through ambiguous and fast-changing environments, align and efficiently execute critical insights and work with a large group of stakeholders
  • Communicate results and illustrate suggestions in compelling and novel ways
  • Work cross-functionally with design, product management, content strategy, engineering and marketing
  • Generate insights that both fuel ideation and evaluate designs

Other

  • Bachelor’s degree with 4+ years of relevant experience within user experience, applied research setting and/or product research and development, Master’s degree and 2+ years relevant experience, or a PhD and relevant experience
  • Travel requirements not specified
  • Must be authorized to work in the country of employment
  • Meta is an Equal Employment Opportunity and Affirmative Action employer
  • Meta participates in the E-Verify program in certain locations, as required by law