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Vice President, Product Marketing

Nasuni

Salary not specified
Sep 5, 2025
Boston, MA, US
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Nasuni is seeking a Vice President of Product Marketing to lead its global product marketing function, driving product positioning, competitive differentiation, messaging, go-to-market strategy, and enablement to support pipeline growth, sales success, and market expansion.

Requirements

  • 12+ years of experience in B2B product marketing, preferably in cloud infrastructure, SaaS, or data management industries.
  • Proven success building and scaling high-performance product marketing teams in high-growth environments.
  • Strong alignment with Sales and a deep understanding of enterprise sales motions, buying cycles, and how to support pipeline creation and acceleration.
  • Track record of launching products and owning end-to-end GTM strategy with measurable results.
  • Exceptional communicator with experience crafting narratives and messaging frameworks that resonate with both technical and business audiences.
  • Analytical and data-driven mindset with an ability to turn insights into action.
  • Executive presence, strategic mindset, and a general management orientation.

Responsibilities

  • Build and lead a world-class product marketing team focused on core pillars: messaging and positioning, market intelligence, competitive strategy, and go-to-market execution.
  • Develop deep understanding of Nasuni's target markets, buyer personas, pain points, and industry trends to inform marketing strategy and product direction.
  • Collaborate with Sales and Revenue Enablement to ensure compelling, actionable enablement materials are developed—equipping Sales with the tools, messaging, and confidence to win.
  • Own the launch process for new products and features, ensuring GTM plans are aligned across departments and delivering measurable impact.
  • Refine and reinforce Nasuni's unique value proposition in a rapidly evolving cloud infrastructure landscape; develop messaging frameworks and content that resonate across the buyer's journey.
  • Establish a strong competitive intelligence function to anticipate market shifts, identify white space, and guide positioning decisions.
  • Think like a business leader—balancing short-term GTM priorities with long-term strategic positioning, and ensuring marketing efforts are tied to revenue and growth metrics.

Other

  • Serve as a critical bridge between Marketing, Product, Sales, and Customer Success—ensuring the voice of the customer and market inform every aspect of execution.
  • Partner closely with Product Management, Sales, Customer Success, and Executive Leadership to help shape the market perception of Nasuni, define winning strategies, and accelerate revenue growth.
  • General management orientation is key—this role requires end-to-end thinking, from market insight to deal support to post-sale experience.
  • This is a senior leadership role for a strategic thinker and hands-on operator who blends deep product marketing discipline with strong business acumen and sales alignment.
  • Report to the CMO