Potbelly Sandwich Shop is looking for a strategic, business-savvy Director of Data and Analytics to lead their enterprise data efforts and unlock insights that drive guest satisfaction, operational efficiency, and revenue growth.
Requirements
- Expertise in SQL, Python/R, BI tools (e.g., Power BI, Tableau), and cloud data platforms (e.g., Snowflake, AWS, Azure).
- Deep knowledge of KPIs relevant to restaurant/retail operations, customer behavior, and marketing effectiveness.
- Ability to connect analytics to P&L impact and long-term strategic goals.
Responsibilities
- Develop and execute a data and analytics roadmap that aligns with organizational goals in guest experience, traffic growth, sales, labor, and food cost optimization.
- Partner with senior leadership across Operations, Marketing, Finance, and IT to identify key performance levers and uncover growth opportunities through data.
- Use data to understand customer behavior, loyalty drivers, menu performance, pricing strategies, and regional preferences.
- Analyze operational data (e.g., labor scheduling, inventory, throughput, site performance) to improve store-level execution and profitability.
- Oversee the development of dashboards, reporting tools, and self-service analytics that provide visibility into performance across the business.
- Leverage predictive analytics and machine learning to forecast demand, optimize promotions, and reduce waste.
- Drive best practices in architecture, data warehousing, and analytics tools, ensuring scalability and resilience.
Other
- 10+ years in data and analytics roles, including leadership experience within restaurant, retail, or consumer-facing industries.
- Excellent communicator with a track record of influencing cross-functional decisions and executive leadership.
- Strong business acumen.
- Exceptional leadership, team-building, and mentoring skills.
- Strong communication and interpersonal abilities across technical and business audiences.
