Arm is seeking an experienced and motivated Web & AI Strategist to drive the strategy, implementation, and optimization of AI-powered features across our web properties. In this role, you will define and deliver Arm’s AI-first digital approach—building the strategy, processes, and roadmap that bring innovative capabilities to life.
Requirements
- Skilled in sitemaps, robots.txt, schema markup, and structured data, and experienced in translating business asks into technical requirements.
- SEO experience in content and keyword optimization, enhancing discoverability, and improving overall search performance.
Responsibilities
- Develop and evolve the AI-first digital strategy to drive adoption of AI features across web properties, continuously adapting to user behaviors and industry trends.
- Lead the AI roadmap and turn strategy into projects that deliver personalization, generative content, conversational tools, and other emerging, user-first web experiences.
- Lead execution from planning to launch, collaborating with technical teams to define requirements and lead all aspects of implementation—delivered on time and within budget.
- Define metrics and run experiments (e.g., A/B testing) to measure AI feature impact on journeys, discoverability, and engagement, and provide data-driven recommendations.
- Ensure Arm’s digital properties are optimized for AI discovery and search performance, including structured data, page structure, metadata, sitemaps, HTML, and robots.txt configuration.
- Leverage AI to improve internal processes and accelerate execution, ensuring faster delivery without compromising quality or standards.
- Partner with marketing and content teams to develop user-centered web pages with clear journeys and defined goals for each audience.
Other
- 4-6 years in digital strategy, web optimization, or AI-driven product development, with demonstrated achievement in delivering large-scale digital initiatives.
- Self-starter who excels in fast-paced, high-growth environments, balancing strategy with a focus on getting things done.
- Accommodations at Arm
- Hybrid Working at Arm
- Equal Opportunities at Arm
