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Rochester Regional Health Logo

Web Specialist

Rochester Regional Health

$68,000 - $85,000
Aug 22, 2025
Rochester, NY, USA
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Rochester Regional Health is looking to solve the problem of managing content across several websites and web services platforms, and creating a user-friendly online presence that supports the organization's Digital Engagement and Marketing efforts.

Requirements

  • Working Knowledge of Content Management Systems (Sitecore 10, Sitecore XM Cloud, WordPress, Drupal, etc).
  • Knowledge and understanding of effective web design principles, front-end website languages including HTML, CSS, JavaScript, and front-end website frameworks such as Bootstrap, React, Angular, and GraphQL.
  • Experience with modern design tools (Adobe Creative Cloud, Miro, Figma, Canva, etc.).
  • Knowledge of PiwikPro, Google Analytics 4 (GA4), Sitecore Analytics, and Sitecore XP a plus.
  • Healthcare experience a plus.
  • Knowledge of web development principles and technologies.
  • Experience with website analytics and performance monitoring tools.

Responsibilities

  • Administer and manage the RRH web and digital platforms. Including website content management systems, deployment platforms, form builder platforms, redirects, and administrative tools.
  • Update and optimize content for Rochester Regional Health web properties on a regular basis. This includes managing content by building, editing, and deleting web pages (and associated graphic assets) to create accurate and user-friendly websites.
  • Monitor websites and digital applications for consistency and compliance with Rochester Regional Health brand standards, accessibility standards, HIPAA and security compliance.
  • Identify ways to improve and maximize Search Engine Optimization (SEO) for Rochester Regional Health web properties, working closely with other members of the Digital Engagement team.
  • Track and report on website analytics, performance, KPIs, and overall health and quality of Rochester Regional Health web properties.
  • Support and triage issues, features, and enhancement requests for Rochester Regional Health web properties. Working with internal stakeholders and external vendors to develop requirements, manage sprints, and deployments.
  • Maintain and update knowledge base and training documentation for web platforms and team standard operating procedures.

Other

  • Bachelors or equivalent experience in New Media Design, Communications, Information Technology or related field
  • Exceptional organizational and communication skills and extreme attention to detail are necessary for this position.
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment.
  • Sedentary Work - Exerting up to 10 pounds of force occasionally
  • Any physical requirements reported by a prospective employee and/or employee’s physician or delegate will be considered for accommodations.