Adtalem Global Education is seeking a Web Content Specialist to build and maintain their website presence and ensure a seamless user experience across all touchpoints, driving business results through high-quality content.
Requirements
- Proficiency in CMS platforms (e.g., AEM, Sitecore, Drupal) and web publishing tools (e.g., Figma, Sketch, Photoshop).
- Basic HTML/CSS skills and familiarity with web analytics tools (e.g., Google Analytics, Adobe Analytics).
- Data-driven mindset, with experience analyzing performance data to inform content decisions.
Responsibilities
- Manage and maintain website content using Acquia Drupal, ensuring accuracy and consistency across multiple sites.
- Conduct regular quality assurance and usability checks to ensure content meets brand and accessibility standards.
- Collaborate with stakeholders to implement content updates, enhancements, and new features.
- Troubleshoot and resolve content-related website issues in a timely and efficient manner.
- Document content processes and maintain best practices, identifying areas for improvement and implementing changes as needed.
- Support website performance optimization initiatives, working closely with analytics and development teams.
- Analyze website performance data to inform content priorities and optimization efforts.
Other
- Plan and execute the rollout of new web content, working closely with cross-functional teams to meet tight deadlines.
- Successfully manage multiple priorities and tight deadlines to deliver error-free results in a fast-paced environment
- Develop and refine internal workflows for scalable and efficient content publishing.
- Create and maintain content guidelines that ensure brand voice and tone consistency across the sites.
- Translate design concepts into actionable content plans that meet business and user needs.